Business Essentials for Start-ups: Finance and Cash-flow

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Saturday, 24 February, 2018 - 10:00 to 13:00

Business Essentials for Start-ups: Finance and Cash-flow


Coventry University Enterprises


Unit 6 (Serious Games Institute)
Coventry Innovation Village, Cheetah Road, Coventry CV1 2TL
United Kingdom

CUE Business Solutions is offering a series of workshops through the Coventry and Warwickshire Business Support Programme, the workshops are part-funded by the European Regional Development Fund.

If you have an innovative Technology-based Business idea and have not yet started a business or you have been trading less than 12 months please see whether our FREE workshop would help you.

This workshop is designed to help you understand essentials in finance and how to begin to budget and manage your finances effectively.

Even if you are not quite at the trading stage it is important to gain an understanding of how finance works and to employ good habits (right from the start). This knowledge will make your life easier and reduce financial pressures.

We’ll look at expenses, income and understanding the movement of money in and out of a business. Our interactive approach will help you apply what you’ve learned to your own business.

We’ll discuss what finance means in the context of a pre-start-up and early phase business.

We’ll discuss what investors look for.

Most businesses fail because they run out of cash to pay the bills so this workshop gives you the knowledge to reduce the risk of this happening to you.


  • Budget planning
  • What do investors look for?
  • Importance of Income and Expenditure and profits
  • Key cash-flow principles
  • Completing your own budget and cash-flow plans
  • Useful tips and guides to assist you in managing your Finances

You are asked to arrive promptly at 9.30 for an 10.00am start. Refreshments are provided.

Eligibility criteria exist and will be covered during the registration process.

DATA PROTECTION: This workshop is provided free to you if you meet the eligibility criteria. We will use the information you supply: A) to provide business support to you and make referrals to partners and other providers of relevant services as appropriate; B) to share with Coventry City Council / Warwickshire County Council (as Accountable Bodies for the programme) and DCLG (or their sub-contractors) for monitoring evaluation and audit purposes. We will keep all information you provide confidential and treat it in accordance with the requirements of the Data Protection Act 1988.

CUE Business Solutions is a division within Coventry University Enterprises Limited and part of the Coventry University Group.


  • How can I contact the organiser with any questions? Just drop us an email in the first instance
  • What should I do if I can no longer attend? Email as soon as you know you won't be attending. Whilst the workshops are provided at no cost to you we will be charged. Therefore please give us the opportunity to offer your place to another delegate.
  • Do I have to bring my printed ticket to the event? No, you don't. We will have a register of people who are attending the event.
  • Is it ok if the name on my ticket or registration doesn't match the person who attends? We need to check the eligibility criteria of all attendees. Therefore if you cannot attend but wish to pass your place to someone else talk to us and we'll review their eligibility.

Request your place

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