Marketing Your New Business

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Tuesday, 20 February, 2018 - 08:15 to 16:00

Marketing Your New Business

Organiser

Coventry University Enterprises

CUE Business Solutions is offering a series of bespoke workshops through the Coventry and Warwickshire Business Support Programme, the workshops are part-funded by the European Regional Development Fund.

If you have an innovative Technology-based Business idea and have not yet started a business or you have been trading less than 12 months please see whether our FREE Marketingworkshop would help you.

If you really want to move forward with your marketing approach this highly interactive workshop is for you.

Workshop content:

  • What’s marketing all about?
  • A research-based approach
  • Segment – how to group people together?
  • Target – who to go for?
  • Positioning – branding and the marketing mix to suit your business and your target customers
  • Making it happen

You will leave this session feeling informed, enthused and motivated to develop a marketing plan to get your business out there. The session will start by looking at what you need to know and how to find it out. Then you’ll profile and select your ideal customers. Once you’ve identified these we’ll review your offering from their perspective to ensure it is attractive to them and will reach them. You’ll leave the session with a plan as to the next steps to make it happen. 

You are asked to arrive promptly at 8.15 for an 8.30am start. Refreshments and lunch are provided.

Eligibility criteria exist and will be covered during the registration process.

Check out our organisation page for other great events!

DATA PROTECTION: This workshop is provided free to you if you meet the eligibility criteria. We will use the information you supply: A) to provide business support to you and make referrals to partners and other providers of relevant services as appropriate; B) to share with Coventry City Council / Warwickshire County Council (as Accountable Bodies for the programme) and DCLG (or their sub-contractors) for monitoring evaluation and audit purposes. We will keep all information you provide confidential and treat it in accordance with the requirements of the Data Protection Act 1988.

CUE Business Solutions is a division within Coventry University Enterprises Limited and part of the Coventry University Group.

FAQs

  • How can I contact the organiser with any questions? Just drop us an email in the first instance startup@cueltd.co.uk
  • What should I do if I can no longer attend? Email startup@cueltd.co.uk as soon as you know you won't be attending. Whilst the workshops are provided at no cost to you we will be charged. Therefore please give us the opportunity to offer your place to another delegate.
  • Do I have to bring my printed ticket to the event? No, you don't. We will have a register of people who are attending the event.
  • Is it ok if the name on my ticket or registration doesn't match the person who attends? We need to check the eligibility criteria of all attendees. Therefore if you cannot attend but wish to pass your place to someone else talk to us and we'll review their eligibility.

Request your place

Book via Eventbrite Find out more
 

 

Made Smarter WM

Made Smarter is a national movement to drive growth amongst UK makers and advance the UK economy. Backed by world renowned businesses and the UK government, it will improve the development and adoption of emerging technologies. Making a real, everyday difference to people from the boardroom to the factory floor.

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Looking for work, or have vacancies to fill?

 

CW Employment Solutions offers a service for job seekers and employers, recruiters and education leavers, to connect, find jobs, post vacancies and access the wealth of support measures that have been implemented across the region.

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Client testimonials

Without the Growth Hubs help and assistance, we would never have been able to increase our sales & output and also grow our local business. With this help in purchasing new equipment we have expanded our operations and gained a new and increased customer base.

Nuneaton Roof Truss,

Over the past few years, Armstrongs has built up a fantastic relationship with Gary Thyeson from the Growth Hub. His advice on grants and funding has been really valuable to both Armstrongs and some of our clients. His knowledge of local business support has been helpful in signposting us to relevant support agencies as required. We look forward to working with Laura Delahunty moving forwards.

Armstrongs Accountancy LTD,

In the short time since first engaging with the Warwickshire Growth Hub we feel that Laura has understood our vision and has been so very supportive in linking us to the specialist teams who are now supporting us with training, finance and recruitment. A great service that every growing organisation should connect with

MES Systems Limited,

I have had an excellent experience working with Laura from the Growth Hub, from day one, she was taking detailed attention to my concerns and ideas. She was able to put me in contact with different organisations and people to find out answers to my questions and help me to solve some inquiries I was having. I feel this support definitely had a positive impact in my plans. 

 

PALACIOS LTD,

It’s been a fantastic inaugural eight months for the TalentTech Recruitment team and, although the reality of setting up and running a company can be a somewhat daunting experience, we have been extremely grateful for the superb help, advice and guidance given to us along our journey by Gavin Barnett and the team at CW Growth Hub. Gavin’s introductions to both Warwick & Coventry Universities and his wider business network have been absolutely invaluable.

TalentTech Recruitment LTD,

For many individuals out there, it is very hard to figure out ways and know which direction to go when it comes to setting up a business. The challenges of taking your idea and bringing it to life and not knowing where to go and who to speak to for advice. it can get very frustrating..

King of Saffron LTD,

This grant [which we received with the help of the Growth Hub and Coventry City Council] will really help us get on track for business growth and succeed with our vision. Personally, I would also like to thank the team for supporting me through the grant application process. You have been very approachable and attentive throughout.

Exeter Analytical (UK) Limited,

Thank you for the comprehensive and professional guidance

Burbidge & Son Ltd,

Over the years since the Growth Hub was set up we have habitually gone to our Account Manager as a one-stop shop for all business-related information.  It has been a really convenient way of finding suppliers, advisors and, on one occasion, we even asked for assistance with finding customers.  We are invited to a wide range of business events including business development workshops, Brexit roundtable discussions, seminars on various topics and have also been asked to speak at some events.  When we have needed additional information, for example, finding finance sources or help with selecti

Marchantcain Design Limited,

Thanks to CW Growth hub getting us access to grant funding we have been able to invest in the latest computer monitoring system, which will enable us to compete with the national companies within our industry.

Comrie Leisure Limited,

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Part of the Government-supported growth hub network