Make a Difference: New Campaign Launched to Attract People to Council Careers

People are being encouraged to ‘Make a Difference’ in their communities by embarking on a rewarding career with their local council. A new campaign, ‘Make a Difference, Work for your Local Council,’ aims to inspire individuals to explore career opportunities that have a direct and lasting impact on the lives of residents.

Councils provide essential services that residents rely on every day, including planning, environmental health, and finance. Following a successful pilot in the Northeast of England, the campaign highlights the wide range of roles available in council services, welcoming people from all backgrounds and skill levels who are looking to begin a new role in local government.

Produced in collaboration between the Local Government Association (LGA), Solace, Regional Employers Organisations, and councils across the country as part of the LGA’s Sector Support Offer, and funded by the UK Government, the campaign showcases the variety of meaningful and fulfilling opportunities in local government.

With over 9 in 10 councils experiencing recruitment and retention challenges amid growing demand for services, this initiative comes at a crucial time. It aims to address workforce shortages by attracting new talent into councils, ensuring they can continue to provide the vital services on which communities depend.

Councillor Jessica Melrose, Portfolio Holder for Transformation at Warwick District Council said:

“Local Government offers a career path in a wide variety of roles, and at Warwick District Council, we are committed to promoting equality, diversity, and inclusion. We welcome applications from individuals of all backgrounds, recognising that a diverse workforce better represents the community we serve.

“Our employees work across many sectors of the community, including the arts, community projects, CCTV, recycling, and housing, ensuring that everyone has the opportunity to find a fulfilling and impactful role that aligns with their skills and passions.

“Local authority jobs, as well as being fulfilling and community-focused, provide opportunities to learn new skills, contribute to meaningful projects, and apply experience gained from working at other councils or in other industries. Joining Warwick District Council means becoming part of a team dedicated to improving the lives of our residents while building a rewarding and inclusive career for yourself.”

Cllr Abi Brown, Chairman of the LGA’s Improvement and Innovation Board, said:

“Hundreds of essential services are provided every day by councils and combined authorities to keep our communities running and is a great way to grow a career.

“From caring for families and protecting children from harm to ensuring your favourite takeaway or restaurant is safe and keeping our streets clean, there are a wide variety of challenging but equally rewarding roles on offer.

“Working in local government offers unparalleled opportunities to make a real difference in people's lives, and there has never been more important or valued time to join.”

Anyone interested in discovering how they can contribute to the future of their community by working for their local council can visit the dedicated campaign website: www.localcounciljobs.gov.uk

The campaign website includes a postcode search to help job seekers find their ideal role. With hundreds of jobs in varying roles across the country, there are roles to suit all levels of experience, skills, and ambitions.